Public Health Campaign Message – Essaylink

Public Health Campaign Message
It is now time for you to develop your public health campaign message. A message is the appeal that you are trying to make to the public. There are several types of approach to message development including: rational appeal, emotional appeal, threat appeal, positive emotional appeal, and humorous appeal. Whatever appeal you choose, it must match the media outlets you will use to disseminate your message and be appropriate for your targeted audience.
Before you begin, review this week’s media titled “Cultural Relevance and Bias in Media” and analyze the images for cultural bias, irrelevant messages, stereotyping, and appropriate text for various reading levels. Keep these thoughts in mind as you begin developing your Public Heath Campaign Message.
Your message should include a description of the target audience, the preferred action or desired behavior change the audience should consider, and how this action will benefit them. Your message should integrate culturally relevant materials and appropriate text for various reading levels, and should also be captivating in order to stimulate your audience to want to change their current behavior as a result of the message.
You can include graphics, but remember there are some images you might not be able to reproduce due to copyright laws.
To develop and submit this assignment to the course discussion forum, you will be using Kaltura Media Uploader, located in the left navigation bar. To upload your media to the discussion thread, use the Kaltura Media option from the mashup tool drop-down menu. For more information about how to upload media, refer to the “Student Guide for Integrating Media in Classroom” in this week’s Resources, or “Using Kaltura” in Week 1.
Students should make every effort to complete this assignment using Kaltura. This may involve them in contacting Student Support for assistance. Students who, after this, are still unable to complete the assignment with Kaltura, may use Powerpoint instead.
With these thoughts in mind:
By Day 5
Post your message for your public health campaign in the Week 8 Discussion forum using Kaltura. Then respond to the following questions in the Week 8 discussion forum:
What type of appeal did you use?
Why did you choose this type of appeal?
How has your messaging integrated cultural relevance with your public health campaign message?
Be sure to support your postings and responses with specific references to the Learning Resources.
Read a selection of your colleagues’ postings.
By Day 7
Respond to your colleagues’ postings in one or more of the following ways:
References
Health Communication in the New Media Landscape.
Chapter 3, “Communication Strategies for Reducing Racial and Cultural Disparities”
Chapter 12, “Making the Grade: Identification of Evidenced-Based Communication Messages”
Marketing Public Health: Strategies to Promote Social Change
Review Chapter 9, “Communication Strategies and Tactics”
Chapter 10, “Promotional Materials and Activities”
Document: Student Guide For Uploading Media in the Classroom (PDF)
Required Media
Document: Cultural Relevance and Bias in Media (PowerPoint presentation)

Reviews, comments, and love from our customers and community:

Article Writing

Keep doing what you do, I am really impressed by the work done.

Alexender

Researcher

PowerPoint Presentation

I am speechless…WoW! Thank you so much!

Stacy V.

Part-time student

Dissertation & Thesis

This was a very well-written paper. Great work fast.

M.H.H. Tony

Student

Annotated Bibliography

I love working with this company. You always go above and beyond and exceed my expectations every time.

Francisca N.

Student

Book Report / Review

I received my order wayyyyyyy sooner than I expected. Couldn’t ask for more.

Mary J.

Student

Essay (Any Type)

On time, perfect paper

Prof. Kate (Ph.D)

Student

Case Study

Awesome! Great papers, and early!

Kaylin Green

Student

Proofreading & Editing

Thank you Dr. Rebecca for editing my essays! She completed my task literally in 3 hours. For sure will work with her again, she is great and follows all instructions

Rebecca L.

Researcher

Critical Thinking / Review

Extremely thorough summary, understanding and examples found for social science readings, with edits made as needed and on time. Transparent

Arnold W.

Customer

Coursework

Perfect!

Joshua W.

Student

Leave a Reply

Your email address will not be published.

You may use these HTML tags and attributes:

<a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>